Fjällräven Vardag Backpack 17

In the early 1960s, Fjällräven started as a small basement operation in northern Sweden. Today, its stores are found worldwide, largely thanks to the widespread popularity of their Kånken backpacks.

While Fjällräven is now a global brand, it has not forgotten its roots. The brand remains dedicated to producing outdoor gear, including tents, sleeping bags, and equipment designed to withstand the harshest conditions. Fjällräven also places a strong emphasis on the origin of its materials. Since 2014, the brand has launched the Down Promise program, ensuring the ethical sourcing of feathers in its outdoor products and the well-being of the birds involved.

Explore the collection of one of the most forward-thinking brands in fashion, known for its commitment to both style and environmental responsibility. Discover Fjällräven’s range at Footshop.