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- Asics x Hidden NY Gel-Kinetic 2.0 White/ Castle Rock
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Asics x Hidden NY Gel-Kinetic 2.0
White/ Castle Rock
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The limited collaboration Asics x Hidden NY Gel-Kinetic 2.0 represents the holy grail for today's streetwear and sneaker culture enthusiasts. This model brilliantly combines Japanese technical engineering with the unique aesthetic of the Hidden NY project, which started as an anonymous Instagram moodboard filtering fashion, modern design, and early 2000s culture, and has grown into one of the most influential streetwear brands today with the iconic motto “Past, Present, Future.”
The foundation of this silhouette is premium lifestyle footwear inspired by the Y2K era, dominated by white technical mesh with metallic accents and details in the signature green color, referencing the project's digital roots. Additionally, you'll find a hidden pixel logo shaped like the letter “H” on the heel. Your uncompromising comfort on urban asphalt is taken care of by the segmented GEL technology in the midsole, which absorbs shocks with surgical precision and gives the shoe an unmistakable industrial touch. These exclusive sneakers perfectly complement your style, wide jeans, and loose cargo pants.
Asics Gel
If you ever thought to cut open an Asics sneaker and see what it actually hides inside, the most interesting component would definitely be the Asics Gel. The unique gel capsule, which is in the sole in several necessary places, provides surprising comfort. The Asics Gel technology shows its uniqueness especially in the tread, which it cushions perfectly, and also in the rebound, into which it puts its full force with its cushioning.
Materials
"In a healthy body, a healthy spirit." This is the message hidden in the brand name Asics, which is an acronym of an old Latin proverb. The very original Asics sneakers are adorned with the Onitsuka Tiger branding , which refers to the brand's founder, Kihachiro Onitsuka, as opposed to the now-familiar "a" branding .
Asics sneakers have long been perceived by the public as only a quality running shoe. However, the hidden potential of Japanese design only came to full light at the end of the last decade, when the streetwear spotlight was occupied, for example, by the very hilarious Asics Gel-Kayano 5 shoes . Not only with this model, but also with the silhouette of the Asics Gel-Kinsei, the brand made a strong statement in the fashion world, where it plans to play in the top league in the twenties.
Asics Gel cushioning technology
With the popularization of lifestyle sneaker wear and the rise of streetwear , many Asics silhouettes have shifted to footwear for all manner of leisure activities. Thus, more than one sneaker enthusiast today sees Asics shoes as a fashion accessory. This is mainly due to the fusion of the unique Japanese aesthetic as well as the comfort often provided by the cushioning technology AsicsGel - a gel capsule whose effects are especially noticeable when you're pedaling and rebounding.
The relevance of Asics within streetwear culture was also proven by the Asics x Sean Wotherspooncollaboration on the Asics Gel-Lyte 3 silhouette . You can find this legendary model on Footshop, as well as other popular pieces like the Asics Gel-Nandi, Gel-Lyte and a bunch of others in both men's and women's options.
So, whether you're the kind of athlete who opens each day with a morning half hour down the river, or you just enjoy unconventional colourways and timeless silhouettes, Asicssneakers belong in your shoe closet. So take a good look around.
